2008’s electoral results are getting clearer as we close in on a final result in MN and GA. As President-elect Obama sorts out his administration and we all eat turkey sandwiches there are some great lessons to be learned from GOP campaigns of 2008.
In the coming weeks I will interview consultants, campaign staff and candidates to look at the tactics and where they made a difference. Before I start the interviews I want to hear from you on what questions you want answered.
Some of the questions I am considering asking are:
- What campaign on the GOP side showed real innovation in fundraising?
- What campaign on the GOP side had the most effective use of New Media?
- What candidate on the GOP side best leveraged earned media to get traction?
- What campaign on the GOP side showed the greatest comeback?
- What campaign on the GOP side showed the best mobilization of grassroots supporters?
- What campaign on the GOP side had the most effective GOTV organization?
- What GOP media consultant showed the most appreciation for web video and integrated it into their mix?
- What GOP pollster was the most accurate?
- What GOP mail vendor had the most creative and effective designs? (yes, I am biased)
- What GOP campaign showed the best ability to integrate it’s website into its’ over all campaign operation?
- What GOP candidate has the biggest ideas for the future of our party (even if they lost)?
- What GOP campaign showed the best use of its email list?
- What GOP campaign was really good at the small stuff? (yard signs, bumper stickers, t-shirts, etc)
I also have a sizeable list of people to interview, if you have some you would like to see, let me know.
Email your suggested questions and interviewees to firstname.lastname@example.org