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2008’s electoral results are getting clearer as we close in on a final result in MN and GA. As President-elect Obama sorts out his administration and we all eat turkey sandwiches there are some great lessons to be learned from GOP campaigns of 2008.
In the coming weeks I will interview consultants, campaign staff and candidates to look at the tactics and where they made a difference. Before I start the interviews I want to hear from you on what questions you want answered.
Some of the questions I am considering asking are:
- What campaign on the GOP side showed real innovation in fundraising?
- What campaign on the GOP side had the most effective use of New Media?
- What candidate on the GOP side best leveraged earned media to get traction?
- What campaign on the GOP side showed the greatest comeback?
- What campaign on the GOP side showed the best mobilization of grassroots supporters?
- What campaign on the GOP side had the most effective GOTV organization?
- What GOP media consultant showed the most appreciation for web video and integrated it into their mix?
- What GOP pollster was the most accurate?
- What GOP mail vendor had the most creative and effective designs? (yes, I am biased)
- What GOP campaign showed the best ability to integrate it’s website into its’ over all campaign operation?
- What GOP candidate has the biggest ideas for the future of our party (even if they lost)?
- What GOP campaign showed the best use of its email list?
- What GOP campaign was really good at the small stuff? (yard signs, bumper stickers, t-shirts, etc)
I also have a sizeable list of people to interview, if you have some you would like to see, let me know.
Email your suggested questions and interviewees to chris@faulknerstrategies.com
2 comments:
great idea, Chris, I think there is still a lot to learn.
Here is my 2 cents:
I completely agree that the GOP needs to change their message. SMALL GOV'T STOP SPENDING OUR HARD EARNED $$! That being said however. If they move away from the social issues, as I have heard some say, they sign their obituary. Sarah Palin is proof of that. Had she not come on the scene, my vote for McCaine would have only been a vote against Obama. She gathered thousands BECAUSE of her pro life, pro family stand. The Republican base goes away from this... they have lost even the diehard Republicans. As someone great I know once said... "Conservatives did not lose this election; we did not have a Conservative on the ticket"
GIVE US A TRUE CONSERVATIVE AND YOU'LL WIN!!!
JMO...
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